ABOUT THE BRANDCool, stylish, durable, and affordable, the Japanese company has made countless industry innovations since introducing its first digital quartz watch in the 1970s and has managed to stay ahead of the timesIf you’re looking for a timepiece with genuine street cred, there’s no better place to start than with Casio watches they are, after all, a favorite of fictional action heroes, staples of celebrities in real life, and incredibly durable and sturdy companions built to withstand whatever life throws at you… and they look good, to boot.From the Japanese company’s humble beginnings as a manufacturer of electric calculators to its foray into the watch world.

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